Frekl

A Frekl in every fridge. The two cofounders of Frekl, a new non-alcoholic ginger beer, wanted to inspire healthy future fun by reinventing favourites of the past. We partnered with them to devise a suitable brand name, write a waterproof brand strategy, and then bring to life the vision they had for the brand across every brand touch point. From packaging design, to website, social and print, we built a memorable brand that brings the founders’ vision to life. Meet Frekl. Your future favourite ginger beer.

Strategy & Positioning
Brand identity
Packaging Design
Illustrations